With roots firmly embedded in the pro-health, pro-environment, and pro-economy principles of a local food system, the Groundwork Food and Farming team creates markets for local farmers, and helps connect locally grown food to school children, food pantry clients and families across the state.
While much of our work begins locally in northwest lower Michigan, one of our guiding missions is to inspire a statewide culture of healthy, locally raised food.
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Food & Farming News
Ag Forum: Too many accolades -no way!
If you’re anything like I used to be, your eyes roll every time you hear of yet another “best of” accolade for the Grand Traverse region. I’ve long been a bit cynical about community self-aggrandizement. But last week, while taking a trip to the East Coast with my wife and kid, my cranky world-view received a great big blow. So now I must say, “Mea culpa, Traverse City!”
The Value of a Farmers Market
It’s a fresh Northern Michigan Wednesday morning. From many feet away, you can hear the noise of the Sara Hardy Farmers Market. You can hear the chattering floating through the air along with laughter of children and other bustling noises that add to the energy that surrounds the market.
Taste the Local Difference 2014 launches at Tom’s Food Markets
Tom’s is the proving ground for a new marketing strategy featuring brightly colored “shelf talker” labels, designed to help shoppers identify the local food throughout the stores. The shelf talkers also show how far each product was grown or made from that particular store, helping consumers determine for themselves what “local” means to them.